General Education

UOP BUS211 Week 4 Assignment Persuasive Communication and the

BUS211 Foundations Of Business

Week 4 Assignment  

Persuasive Communication and the

Job Fair Brochure

Includes 2 Options for Brochure: Both created in Microsoft Word for easy editing.  See Below for examples.

You have decided it is time to hire additional employees and would like to have a job fair. It is your responsibility to persuade the organization that the job fair will be beneficial.

Answer the following in a 200- to 300-word response:

• What types of communication would be most effective in persuading the groups in

    your organization–including trainers, employees, programmers, and managers–that

    the job fair will be beneficial?

• Describe these communication types and explain why they would be effective.

• Now that you have decided on the most effective method of communicating to your

    organization, you have set up a booth at the local job fair to generate interest in your

    new company and search for prospective employees.

• Create a 1-page brochure describing your company's structure, business model, and

    culture. Describe how organizational culture has influenced your business.

Post your persuasive communication response and brochure as an attachment.

Learning Object Prompt

Imagine you work in the human resources (HR) department of a medium-sized company. Your manager has asked you to brainstorm ways to improve one of the five areas of human resource management in your company. Assuming that all five areas are currently functioning at an equal level, what type of improvement would you implement in your assigned area? What effect do you think the improvement will have on your business?


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